REAL ESTATE CASE STUDY
Roofstock
Roofstock, a leading real estate investment marketplace, partnered with Qurrent to reimagine how property management operations could scale efficiently. What began as a single workflow automation has now evolved into a company-wide vision to deploy AI workforces across the entire property management operations — driving measurable savings, enabling human teams to focus on higher-value interactions, and setting the foundation for scalable growth.
CHALLENGE
Streamlining high-volume, manual workflows to unlock growth.
Roofstock’s property management team faced a familiar operational challenge: repetitive, time-consuming tasks across high-volume workflows. These processes required multiple touch points — from verifying move-out conditions to sending communications and validating data — often handled manually.
While Roofstock’s operations team delivered exceptional service, the volume and variability of property-level workflows created bottlenecks that limited scalability. The leadership team recognized an opportunity to apply AI automation not just as a tool, but as a workforce multiplier — freeing their people to focus on strategic and resident-centric activities.
SOLUTION
AI Workforces seamlessly integrated with human operations.
Qurrent partnered with Roofstock to design and deploy an AI Workforce tailored to the Move-Out process — an area with high repetition and measurable efficiency potential. Within weeks, Qurrent’s autonomous AI agents were handling ~80% of routine Move-Out tasks, including:
Data validation and record updates
Email and SMS communication with residents
Task routing and documentation follow-up
Coordination with vendors and internal teams
The AI workforce operates within Roofstock’s systems via secure API integrations, ensuring contextual awareness and real-time traceability. Human intervention occurs only when needed — for example, when empathy, negotiation, or voice-based interactions are essential.
To maintain transparency and governance, Qurrent’s proprietary Supervisor provides complete visibility into every agent’s activity, ensuring compliance and continuous learning loops.
RESULTS
Redefining What’s Possible in Property Management.
Since deployment, Roofstock has achieved:
80% automation of the Move-Out workflow
~2000 hours of manual effort saved
Improved resident experience through faster, consistent communication
Clear hand-off logic for licensed and empathy-driven tasks
What started as a focused efficiency project with the Move-Out workflow has now evolved into a strategic initiative — embedding AI Workforces across Roofstock’s operations. The success of Move-Out automation has become the blueprint for scaling automation across property management operations, setting a new standard for operational scale and performance.
The result: streamlined property management, reduced overhead, and an elevated resident experience.
Roofstock’s partnership with Qurrent represents a future-forward model for real estate — where AI workforces are truly amplifying operational teams.
CUSTOMER TESTIMONIAL
With Qurrent is fundamentally transforming property management operations. Ability to reduce our cost of service by more than 30% creates significant leverage to re-invest in growth and scale at a speed that was previously unimaginable.
DOUG BRIEN
CEO, Roofstock
Based in the San Francisco Bay Area, Roofstock is a leading real estate investment platform that enables individuals and institutions to buy, sell, and manage single-family rental properties with ease. Roofstock’s mission is to make real estate investing more accessible, transparent, and efficient. Through a tech-powered marketplace and end-to-end management solutions, Roofstock empowers investors to participate in the rental property market without the traditional barriers of geographic limitations or operational complexity.
